ai operations, done right data-first // results, not excuses shipping since 2024 ai operations, done right data-first // results, not excuses shipping since 2024 ai operations, done right data-first // results, not excuses shipping since 2024 ai operations, done right data-first // results, not excuses shipping since 2024
CASE FILE · 404-01 · DEPLOYMENT READY

Operative
Managed Ops as a Service.

Senior ops operatives embedded in your stack, running day-to-day execution while you run the business. From $4,704/mo. Month-to-month. No lock-in.

OPERATIVE
Operative character illustration
CLEARANCE
SENIOR
DEPLOYED FROM
$4,704/MO
RESPONSE
DAILY
AUTHORIZED PLATFORMS
Marketo
HubSpot
Salesforce
Pardot
6sense
Demandbase
LeanData
ZoomInfo
Clearbit
Chili Piper
Drift
Segment
Braze
Iterable
Outreach
Gong
Qualified
PathFactory
ON24
Zapier
Snowflake
Apollo
THE MISSION

Your stack runs your business. Nobody is running your stack.

01 / PROBLEM

Platform drift

Workflows break quietly. Nobody notices until a quarter of leads disappear.

02 / PROBLEM

Scaling without hiring

A senior MOps hire is $160k+ fully loaded. You need the expertise, not the headcount.

03 / PROBLEM

Execution debt

Your team is stuck maintaining what is already there. New campaigns stall.

YOUR OPERATIVE

Senior ops operatives, embedded in your stack.

One dedicated team. Zero overhead. Full execution.

Daily Execution

We'll do the grunt work while you focus on the growth. We'll execute all marketing initiatives through your MAP instance.

Growth Pipeline

Let's drive conversion rates and crush those monthly goals. We'll look at your pipeline as if it were our own and make sure it is fully optimized for growth.

Training & Documentation Portal

Full transparency and access to all the work we do. We want you to be an expert with us, so when we aren't around you know what to do.

Data Maintenance & Governance

Let us worry about maintaining a marketable and compliant database. We'll scrub, append, and gather data to build lists and segments to drive success.

True Ownership & Integrity

It's your platforms, your solutions, your assets, your marketing data. Let's keep it that way. We just want to share the success and growth.

Dedicated Team Players

We are an extension of your team. We'll connect weekly, always maintain open communication, and join your internal messaging system.

DEPLOYMENT PARAMETERS

Size your deployment.

Month-to-month. 14-day notice to scale up or down. No lock-in.

$4,704/MO · 32 HRS @ $147/HR
32 HRS64 HRS96 HRS128 HRS
EXTENSION OF YOUR TEAM·MONTH-TO-MONTH·RAPID EXECUTION
DEPLOYMENT AUTHORIZATION
MONTHLY HOURS
32
RATE
$147/HR
MONTHLY TOTAL
$4,704
AUTHORIZED BY: YOU
EFFECTIVE: DEPLOYMENT + 14 DAYS
Authorize Deployment →
OPERATIONAL COVERAGE

What is covered.

Weekly campaign cadence with a Monday queue review. Emergency fixes same day if escalated.

RETAINER
PROJECT
CUSTOM
Campaign build and deployment
Nurture sequences and journeys
Landing pages and forms

Scoring models rebuilt quarterly. Routing rules tuned as your team and segments evolve.

RETAINER
PROJECT
CUSTOM
Lead scoring and grading
Routing and SLA monitoring
Pipeline and lifecycle automation

Integration health monitored daily. We catch pipeline failures before your dashboards lie to you.

RETAINER
PROJECT
CUSTOM
Hygiene and deduplication
ETL and reverse ETL
Custom objects and schemaLIMITED

Core dashboards built in the first four weeks. Executive views refreshed on your cadence.

RETAINER
PROJECT
CUSTOM
Attribution modeling
Funnel analysis
Executive dashboardsLIMITED

Major platform releases reviewed before rollout. Admin changes logged so nothing moves without a record.

RETAINER
PROJECT
CUSTOM
User management and permissionsLIMITED
Platform upgrades and migrations
Stack audits and vendor evaluationLIMITED

Led by a senior deliverability specialist. Monthly reputation reports. IP and domain warmups planned with you.

RETAINER
PROJECT
CUSTOM
SPF, DKIM, DMARC setup and audits
IP and domain warmup
Reputation monitoring and bounce managementLIMITED

Regulation changes tracked in your market. Consent flows and suppression lists kept audit-ready.

RETAINER
PROJECT
CUSTOM
GDPR, CAN-SPAM, CASL workflows
Consent management and preference center
Suppression lists and data retentionLIMITED

Evals run weekly. Prompt changes versioned and reviewed. Cost controls set against your budget ceiling.

RETAINER
PROJECT
CUSTOM
LLM infrastructure and evals
Prompt versioning and management
Cost monitoring and controlsLIMITED

Retainer hours keep existing agent systems stable. Net-new agent builds typically scope as Custom engagements.

RETAINER
PROJECT
CUSTOM
Agent architecture and orchestrationLIMITED
Tool integrations and API connectorsLIMITED
Human-in-the-loop decision gatesLIMITEDLIMITED
DEPLOYMENT TIMELINE

From contract to first shipped work in four weeks.

We integrate into your team structure so we can get down to the nooks and crannies. Then we build the infrastructure to let your marketing scale.

T+7 DAYS

Week One

INTEGRATE

Within days, we audit your tech stack, review processes, set up meetings, and lay out the foundation for a successful partnership focused on growth.

T+14 DAYS

Week Two

BLUEPRINT

We work with you to prioritize duties, set up responsibilities, align on quarterly goals, and implement task management and overall maintenance.

T+21 DAYS

Week Three

EXECUTE

We are fully aligned and ready for action. We ramp up processes and task completion while ensuring your team has training to keep up.

T+28 DAYS

Week Four

ANALYSIS

Together we assess business needs and prioritization as needed. Our team looks for ways to increase efficiencies and improve the way we work.

OTHER OPERATIONS

Not ready for a full deployment?

We also take on scoped projects and custom builds for teams that need something specific.

ONE-OFF

Project-to-Project

For one-off builds and audits

From $165/hr
Typical engagements: $2k to $25k scoped

You know what you need. It is scoped. It is finite.

Get a quote
BESPOKE

Custom Solutions

For bespoke, defined builds

From $15,000
Typical engagements: $25k to $100k+

Complex build, defined deliverables, fixed timeline.

Start a scoping call
DEBRIEF

Got questions?

Yes. 14-day notice to adjust your monthly hours in either direction.

You get a dedicated senior operative as your main point of contact, plus specialist backup across deliverability, data, and AI.

One primary platform is standard. We can add a second for an adjusted scope. Anything beyond is a custom engagement.

Look at Project-to-Project. Retainers are for teams that want ongoing day-to-day execution, not sporadic work.

Yes, but it depends on scope. Maintenance and optimization fit the retainer. Net-new agent builds are usually Custom engagements.

14-day notice, no penalties. We hand off documentation and any active work in progress.

Usually no. Some retainers include light asset work by agreement. Not the default.

CALL IN

Ready to deploy?

30-minute scoping call. We cover your stack, your pain points, and whether the Operative retainer fits. No pitch deck.

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